The State of Conversational AI on BSFI in The Middle East 2023

We conducted comprehensive research on Conversational AI in the Middle East, focusing on 26 prominent financial institutions and insurance companies.

We aimed to gain deep insights into five key themes related to Conversational AI.

The themes explored were:

- Common Conversational AI Scenarios: We investigated the prevalent use cases of Conversational AI within organizations in the Middle East - Current and Future Usage Trends: We analyzed how organizations perceive the present state of Conversational AI adoption and their expectations for its future usage. - Benefits and Challenges: We examined organizations’ perceived advantages and obstacles when investing in Conversational AI technology. - Critical Success Factors: We explored the factors organizations consider crucial for successfully implementing Conversational AI. - Maturity in Conversational AI: We investigated how organizations progress and attain maturity in their utilization of Conversational AI.

Six Findings Were Uncovered By IST During Our Research

These findings provide valuable insights into the current landscape of Conversational AI within the Middle East, showcasing its potential for growth, the importance of customer experience, prevalent use cases, implementation challenges, investment drivers, and business advantages.

Based On Our Findings IST Has Framed The Following Approach to Help You

STEP 1 Explore How to Build a Successful Pilot

STEP 2 Scale for Success

STEP 3 Optimize For Excellence

Survey: The State of Conversational AI on BSFI in The Middle East 2023

IST created this survey to empower the Banking & Insurance organizations with implementing Advanced Conversational AI solutions powered by regional insights. With the rise of digital technologies, the BSFI sector will evolve at different rates in the Middle East. Banks that integrate AI technology into their customer service model are more likely to position themselves as the most reliable source of quality service.